Episodes
What is the job-to-be-done of a roadmap? | Bob Moesta
In episode 53 of Talking Roadmaps, Phil Hornby interviews Bob Moesta, an expert in Jobs-To-Be-Done (JTBD) theory. They delve into the core function of a roadmap, discussing how it helps identify and solve customer struggles. Bob shares insights from his extensive experience in product development, highlighting practical applications of JTBD in creating successful products and services.
Is the roadmap owned by the product team? | Adam Davis
In episode 51 of Talking Roadmaps, Justin Woods interviews Adam Davis, CEO of Colab Cohorts. They discuss the ownership and purpose of roadmaps in product management, emphasizing their role in aligning actions with strategy and company goals. Adam shares insights from his extensive career, including his experiences at Productboard, Hootsuite, and Trade Me, offering valuable perspectives on scaling B2B SaaS platforms and the importance of building products that deliver real value.
Should your roadmap include a trash column? | David Pereira
In episode 50 of "Talking Roadmaps," David Pereira shares his insights on agile product management, emphasizing the importance of including a "trash column" in your roadmap with Phil Hornby. He discusses how this practice can help teams stay focused, avoid clutter, and improve overall efficiency. David also reflects on his journey from software engineering to product leadership and the value of learning from failures. Tune in to gain practical tips and thought-provoking ideas for better roadmap management.
Does your roadmap need a retro? | Dan Olsen
In episode 49 of Talking Roadmaps, Dan Olsen and Phil Hornby discuss the importance of retrospectives in product roadmapping. He shares insights on how retros can improve team alignment, uncover hidden issues, and drive continuous improvement. Dan also emphasizes the role of feedback loops in maintaining an effective and adaptive roadmap.
Should you talk about the impact when you change your roadmap? | Cliff Gilley
In episode 48 of "Talking Roadmaps," Justin Woods interviews Cliff Gilley, Vice-President Analyst at Gartner, about the importance of discussing the impact when making changes to product roadmaps. Cliff shares insights from his extensive experience in B2B software and product management, emphasizing the need for agile and customer-centered approaches. They delve into best practices for product teams to mature their practices and improve customer outcomes.
Is your roadmap a beautiful mess? | John Cutler
In episode 46 of Talking Roadmaps, Phil Hornby interviews John Cutler on the intricacies of product roadmapping. They explore the challenges of balancing structure with flexibility, the impact of company culture on roadmap success, and tips for maintaining alignment across teams. John shares insights from his diverse experience in product management, emphasizing the importance of embracing the 'beautiful mess' of product development.
What is the roadmap for product management as you scale? | Donna Lichaw
In episode 43 of Talking Roadmaps, Donna Lichaw discusses the roadmap for product management as companies scale with Phil Hornby. She emphasizes the importance of evolving leadership skills to match the rapid growth of businesses. Donna shares insights on how executives can transform their leadership to drive their companies forward effectively. She also touches on themes from her books, "The User’s Journey" and "The Leader’s Journey," providing practical advice for high-growth CEOs and teams.
Can a roadmap connect the dots to the outcomes your leaders want? | Jeff Gothelf
In episode 42 of Talking Roadmaps, Jeff Gothelf and Phil Hornby discuss the critical role of roadmaps in aligning product development with desired business outcomes. Jeff shares insights on creating effective roadmaps, bridging gaps between teams, and fostering a culture that prioritizes customer-centric design and agile methodologies. The conversation also touches on common pitfalls in roadmapping and strategies to overcome them.
Should you roadmap your positioning? | April Dunford
In episode 41 of Talking Roadmaps, April Dunford discusses the importance of integrating positioning into product roadmaps with Phil Hornby. She highlights her extensive experience in marketing and consulting, focusing on helping B2B tech companies refine their positioning and sales pitches. April shares insights on common positioning mistakes, the role of positioning in product management, and best practices for aligning positioning with strategic goals.